Web The company has implemented forward integration in various business functions since its inception. Owning more phases allows businesses to have additional control over the. Industry S Value Chain And Three Different Levels Of Vertical Integration A Company Can Achieve Vertical Integration Sales And Marketing Horizontal Integration Web A simple example of forward integration is when a manufacturer performs its own distribution process. . The owner of the coffee shop wants to implement vertical integration and. Web Companies also use backward integration as a way to gain a competitive advantage over their competitors. Amazons Acquisition of Whole Foods One of the highest-profile examples of forward integration in recent years was. Web Forward integration allows companies to take over a portion of their supply chain. Web Forward integration is a business strategy that involves a form of vertical integration whereby busine